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Banner Advertising
The most popular form of advertising on the Internet
is banner advertising. A banner and link are displayed
on a high traffic web site, in which the visitors to
the site see when the page loads. The banner usually
advertises a product, service or even another web site.
It can also be used to show someone's point of view
on a certain topic.
There are two major types of banners: static banners
and dynamically rotated banners. As the name implies,
static banners don't change. They stay the same to every
user and every page load. Whereas dynamically rotated
banners can change for each user.
A dynamically rotated banner is usually a more effective
way of advertising. However, it requires some programming
in order to work; most commonly a .cgi script. With
dynamic rotation, you're able to advertise a different
banner to each viewer. So, you are able to have multiple
advertisers or multiple banners for one advertiser or
any combination. With a static banner, you can only
have a single banner and only a single advertiser for
that page.
The most likely reason you will use banner advertising
is to increase your site traffic.
With the use of banner advertising, Five Star can help
you to sell more of your product or services, be able
to notify buyers of your new product or service, or
offer them a special deals and discounts, share your
ideas about a certain topic, have visitors remember
your company's name.
Advertising on the web with banners means more sales
and more influence!
Contact Five
Star Online Marketing to create your next marketing
campaign strategy.
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